A complete solution for user-centric design

Creating a connected, personalized and holistic automotive experience

 

Explore

Enabling automakers to create differentiating, innovative and customizable experiences

Digital cockpits are becoming an increasingly important differentiator for OEMs, but creating the immersive, rich and responsive car cockpit that automotive users expect creates many technical, integration and implementation challenges.

 

User experience design offering for the digital cockpit gives automakers a complete solution for user journey driven design, cognitive ergonomics, usability, safety requirements and text management. Our capabilities include UX/UI strategy and branding, research and benchmarking, usability testing, digital cockpit UX/UI design, digital experience and mobility services, and the realization of advanced UI for concepts and prototypes.

 

Our flexible and end-to-end solution combines our understanding of user needs and regulatory requirements with our UX/UI expertise and proven execution experience. As a result, we allow automakers to react fast to trends and implement new technologies efficiently, supported by a global team of experts that can be deployed locally and scaled to your exact requirements.

Service overview

We help automakers and their key partners with challenges that include:

icon

Delivering innovative, class leading and differentiating user experience ideas and concepts

icon

Realizing a concept or demo for an exhibition or R&D dissemination

icon

Accessing expert knowledge in regard to driver distraction and safety testing

icon

Gaining additional design resources, such as for in-car applications or mobility and connectivity services

Benefits of our User Design services

Working with us enables you to:

  • icon

    Create innovative HMIs drawing on our extensive knowledge of — and experience with — the latest HMI trends

  • icon

    Optimize productivity across the ideation, design and development of UX/UI solutions, using lean cross-departmental efficiency

  • icon

    Enhance design and production processes for next-generation integrated cockpit, future mobility and connectivity services

  • icon

    Accelerate time to market, deal with new feature sets and continual adjustments

  • icon

    Make changes easier and faster, using advanced technologies to create state-of-the-art digital cockpit experiences

  • icon

    Produce holistic and end-to-end solutions for more human-centered experiences

Talk to one of our experts today