Creating immersive, rich and responsive user experiences
Designing for the increasingly software-defined automotive industry
Automobiles are increasingly becoming software-defined, and users have rising expectations for in-vehicle experiences that are personalized, intuitive and interactive. By creating unique, next-generation user experiences, automakers can reinforce their brands and differentiate themselves in the market.
We help automakers and their key partners create market-leading, customizable experiences, bringing them to market quickly and cost-effectively. This can include addressing technical, integration and implementation challenges.
Our flexible and end-to-end User Experience solution combines our expertise in advanced UX concept creation, UI design, and VR/AR solutions with a robust innovation process and access to the latest technologies. Luxoft’s solution combines our capabilities in key areas of concept car and HMI design, digital cockpit UX design, and digital experience and mobility services. This allows us to enable OEMs and Tier 1s to create complete, innovative and customizable experiences and bring them to market quickly and cost-effectively.
We help automakers and your key partners with challenges that include:
Delivering innovative and leading-edge UX/UI design ideas
Realizing a concept or demo for an exhibition or R&D dissemination
Attaining expert knowledge about driver distraction and safety testing
Accessing additional design resources, such as for in-car applications or mobility and connectivity services
Working with us enables you to:
Use an optimized design and production process for next-generation integrated cockpit, future mobility and connectivity services
Attend design-thinking workshops with multidisciplinary strategy experts
Create holistic and end-to-end solutions for more human-centered experiences