Automotive users have rising expectations for an immersive, rich, and responsive digital cockpit in their vehicles. OEMs who meet this need with next-generation in-vehicle entertainment reinforce their brand on the modern market and differentiate themselves as leaders.
Crafting market-leading UX/UI concepts and prototypes requires direction and strategy, a need to scale projects and the ability to deliver creative ideas. OEMs often require customized, market-specific design solutions, or need to improve existing UX and engagement with integrated UX.
We combine our experience in advanced UX concept creation, UI design, and VR/AR solutions with a robust innovation process and access to the latest technologies to provide a flexible and end-to-end solution for user experience design (UXD).
Automotive UXD is a flexible and end-to-end solution that combines our experience in advanced UX concept creation, UI design, and VR/AR solutions with robust innovation processes and access to the latest technologies. It brings together our capabilities in key areas of UI design, process optimization and testing. This enables automakers and their key partners to react fast to trends and implement new technologies efficiently, supported by a global team of experts that can be deployed locally and scaled to your exact requirements.
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