From supply chain to shopping centers, the digital retail race is officially on.
In a typical retail environment, almost nothing is known about a person from the moment they walk in the door. Until now, customer conversion relied almost exclusively on a skilled sales associate interpreting desire and converting it into a purchase. Through the latest advancements in sensors, computer vision, omnichannel system integration, Big Data and IoT, Luxoft helps retailers gain better insight, which in turn helps reshape operations – from the in-store experiences they provide to consumers, to the products they build and the supply chain that delivers them.
Do you know what happens when customers enter your store – how much time they spent, where they spent it and what they considered before making a purchase – or not?
These are questions Luxoft helps answer in the most effective and customer-focused ways. Closing the gaps in data and business processes helps our customers make data-driven decisions through contextual marketing, digital signage, store technical operations, digital merchandising and more.
In turn, a better visibility of crucial store system data drives a better understanding of customer needs. This includes figuring out the best way of communicating with your customers – by knowing what types of experiences drive engagement and sales.
Our range of services include:
Creating an omnichannel experience relies on a concise understanding of the digital and physical touchpoints your customers receive. This is achieved through enhanced e-commerce systems, point-of-sale integration, mobile applications, online merchandising, enterprise system modernization and data warehousing. We deliver solutions that seamlessly connect experiences between both physical and online retail channels, driving conversion and boosting overall customer satisfaction.
Our services here include:
Behind the scenes, Luxoft can help transform product and supply chain operations, by delivering operational efficiencies that help better anticipate, meet and exceed consumer expectations.
At its fullest potential, Luxoft helps ensure supply intelligently matches demand and that inventory is healthy at every relevant step of the chain – by knowing exactly where every item is and when they are on the move.
We help optimize every stage in the supply chain, so you can always be aware of your inventory. If you’re unclear on how to solve a problem, or you have an existing situation that you’d like to lift and shift to a more cost-effective, high-quality team, we have both the scale and global expertise required.
Our service leadership extends to:
Check out how we helped a leading outdoors and recreation retailer make their customers' interactions more visual via an automated data management system in order to increase customer satisfaction and make them want to return.
See how we helped the world’s largest software company drive more revenue from its interactive in-store displays.
Learn how we helped one of the world’s largest consumer packaged goods companies deliver a more personalized shopping experience in store.
Learn how Luxoft developed a fully interactive display application suite, capable of enriching a customer's in-store digital experience.